How trying to go cheap costs much, much more

Mayhap the biggest mistake a business owner can make is a simple temptation: 

Trying to save money. 

In nearly every case I’ve witnessed (and some I’ve even been guilty of myself), trying to save you money always, always, always costs you more in the long-run. 

For example, my client’s browse abandonment and cart abandonment automations. 

Last night, I sent the developer agency a simple request: Add test profiles to the two metrics that run these flows—Started Checkout & Viewed Product. 

They did this the previous night, but they deleted the test profiles before I could double check that the flows were working correctly. 

They even sent a mf video of them doing it—it legit took less than two minutes. 

Last minute, when they logged into Skype (because they’re on the other side of the world), they sent a simple, “Ok.” 

“Finally!!!,” I screamed aloud and scared my cat. 

Well, that finally left my mouth too early. 

Y’see, when I went to check in Klaviyo, the test profiles they promised were nowhere to be found. 

Lied to again. 

Worst part?

THESE CRUCIAL, REVENUE-IMPACTING FLOWS HAVE BEEN TURNED FOR OVER A MONTH BECAUSE THE DEVELOPERS KEEP LYING. 

I have no idea how a business that gets its kicks from over-promising and under-delivering. I don’t know how they’re still in business. 

But I do know this: 

The money my client might’ve saved by hiring them has been squandered by their lies, lack of professionalism, and refusal to do the job they were hired for. 

This should’ve been a non-issue. 

My client’s desire to change his website and backend fulfillment services should not have cost 6+ weeks of having important metric-based flows turned off. 

Alas, here we are and here is the true cost of trying to save some shekels. It cost far more in shekels and even more in lost sanity. 

It’s always, always, always more expensive. 

Rant over - until they lie to me again, I guess. 

Anywho: 

If this message resonated with you, I have good news: 

My services are not cheap.

That should tell you something already. 

Hit reply and I’ll show you how even my absurd costs are still an investment. 

John